FRUIT ATTRACTION 2024 - International Trade Show for the Fruit and Vegetable Industry

Fruit Attraction 2024, the epicentre of the fruit and vegetable business With more than 2,000 exhibitors from 56 countries spread over 10 halls, Fruit Attraction becomes every year the global framework for the marketing of fresh produce, where innovation, quality and diversity are the main arguments that consolidate this event as the great event for professionals in the world of Fruit and Vegetables. We are back, stronger than ever from 8 to 10 October, the key commercial moment for demand and supply where operators and retailers from all over the world take the opportunity to plan their campaigns at a key moment, allowing them to promote their business to new frontiers. Fruit Attraction promotes and develops exports at a global level, connecting professionals along the entire value chain. As a novelty of this edition, we will give special importance to the Innova&Tech area dedicated to the research and development of more innovative techniques and products that help fruit and vegetable production to successfully face the great challenges of our time: sustainability, water management, increased production... Recognition for Innovation: Awards for the Best Stand at Fruit Attraction For the first time, Fruit Attraction will be awarding the Best Stand Awards. This award is intended to recognise the effort and talent of the exhibiting companies and organisations and is awarded, at the discretion of a committee made up of experts from the fruit and vegetable sector, the architecture sector and interior design, to stands that stand out for their adaptation to the marketing needs of the product presented and the identification of the design with the image and brand of the company and its products. In assigning the awards, consideration will be given to the construction of the stand, its innovation, shape and materials, as well as the suitability of its design to make an impact on the public and represent the identity of the exhibiting company or entity, in addition to the efficiency of its structure for the proper functioning during the fair. The adaptation to the message and communication of the product will also be assessed, together with the professional content presented, such as the work area and the creation of specific material for clients during the fair. 3 winners in three categories Autonomous Communities and Institutions Countries and Regions Companies

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